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The Virus and the City: Deploying the American Rescue

Comcast building, city hall and Philadelphia skyline at sunrise

Header photo by ActionVance / Unslash

On Wednesday, President Biden signed the $1.9 trillion American Rescue Plan (ARP). The scale of intervention is historic and unprecedented as befits the devastating impact of this global pandemic.

We now shift from legislation to execution—from design to delivery. There’s a lot in the bill, including substantial flexible resources sent directly to City and County Halls. The question for cities, metros and counties now is a big one: How can communities deploy the ARP in the most efficient and equitable manner?

In what follows, we provide an overview of key provisions of the package and explain how local leaders can prepare to deploy these funds. This piece provides an overarching framework for identifying and deploying needed investments. We’ve focused on small business support to show what this could look like in practice.

First, what’s in the package?

In the flurry of drafts moving back and forth between the President’s proposal, the House, and the Senate, one could be forgiven for losing track of some of the provisions in this bill. There are a few key federal-to-local investments that are especially relevant for local economic leaders (a full summary can be found here):

State and local relief details

The money to state and local governments is substantial and primarily focused on fiscal relief. That is, it is intended to replace lost, delayed or decreased revenue as a result of the Covid-19 emergency. While the fiscal situation on the ground varies from state to state and jurisdiction to jurisdiction, state and local governments have had to freeze hiring and cut services and jobs—resulting in a 5 percent decline in state employment over 2020.

States dependent on energy and tourism and cities dependent on income or wage taxes (like New York and Philadelphia) have suffered the most severely. Given the unpredictability of central business district recoveries, federal relief funds are also an important hedge against potentially devastating revenue losses later this year and into next year.

Cities, counties and states must take an ecosystem approach to small business growth and business district regeneration. They must move from a history of siloed transactions to a cohesive system of transformation.”

Yet the impacts of Covid extend far beyond lost tax revenues, individual and family-level impacts and the specialized areas of focus of the American Rescue Plan. To that end, federal aid to state and local governments intentionally anticipates the need to address economic, health and social challenges that align with disparate needs and priorities. This puts extraordinary pressure on local leaders to clearly define their local priorities and deliver results that meet them.

Rules and details

The ARP relief funds are similar to the Treasury’s Coronavirus Relief Fund (CRF) passed last April in the CARES Act, with one key exception. While the CRF was distributed only to cities with populations over 500,000 and counties with populations over 1 million; the ARP funds will be distributed to cities according to a modified version of the Community Development Block Grant (for counties, via population size). Treasury will distribute funding in two tranches, with the first dispersed 60 days after the bill’s passage and the second dispersed a year later. Funds must be used by December 31, 2024 and can be used to cover costs associated with:

  1. Responding to the negative impacts of the Covid pandemic, including assistance to households, small businesses, and nonprofits as well as aid to affected industries such as tourism, travel, and hospitality;
  2. Providing government services previously cut due to pandemic-related revenue shortfalls, and;
  3. Making needed investments in water, sewer, or broadband infrastructure.

Funds explicitly cannot be used to compensate for reductions in taxes or to invest in pension funds.

The bottom line: It is anticipated that many cities, counties and states will have flexible funding to deploy after they fill their budget holes. They will also have broad latitude to use it. In our view, such state and local investments should:

Be consistent with statutory intent—As mentioned above, flexible funding should address health and economic issues exacerbated by pandemic (after it has filled fiscal holes and prevented layoffs).

Leverage collective impact —There are many sources of federal-to-local investments in the American Rescue Plan. Cities and metros should find ways to weave together various investments in order to achieve a whole that’s greater than the sum of its parts. Doing so will require: (1) an understanding of available federal investments and potential local recipients; and (2) the capacity to deploy these investments in a coordinated fashion.

Build distributional capacity—During the third round of PPP in December, stakeholders in Philadelphia created an innovative PPP Prep program to strengthen connections between small businesses, entrepreneurial service organizations and capital providers. Cincinnati is building a “regeneration alliance” to coordinate recovery across existing business and community development organizations, different geographies and commercial corridors within Hamilton County. In both cases, visionary local leadership across sectors is seeking to blend public investment with philanthropic contributions and civic leadership to build community capacity. Innovations like these must become the norm.

Build to last—The PPP unveiled the weak ecosystem in place to support Black-and Latinx-owned businesses (for more on the effects of this, see our recently released Small Business Equity Tool). But this ecosystem is just one case among many where local support structures were either inadequate to begin with or atrophied over decades. In responding to the Covid-19 crisis, local leaders must focus on building strong and capable intermediaries with community standing that can have positive impact in the near-term and persist after the immediate recovery period to drive equitable growth for years to come.

Allocating ARP Funds: A framework

As cities explore options for allocation of ARP funds, there will be multiple justifiable demands for local action. The impact of this pandemic runs broad and deep. For purposes of this missive, it is instructive to consider how cities, counties and states might structure investments in Black- and Latinx-owned small businesses and neighborhood business districts as a response to the dual crises of the pandemic and racial inequity. This is but-one of the uses for these funds (investments in neighborhoods, social support networks, homelessness alleviation and much needed infrastructure, among many other needs should also be considered).

“In many places, capacity building must be a regional exercise that deliberately focuses on pockets of distress, not an effort bounded artificially by municipal boundaries.”

Although it is just one use, support for small business is a vital use of federal funds as cities seek to close—rather than widen—the racial wealth gap coming out of the pandemic. The Great Recession and subprime mortgage crisis in 2008-2009 wiped out fully half of Black intergenerational wealth in the U.S.

Without targeted use of federal resources and intentional local action, the Covid-19 crisis will have the same impact, driven this time through disparate impacts on small businesses. As our previous reports and writings have shown, the pandemic revealed the fragility of Black- and Latinx-owned small business support systems.

Firms owned by Black and Latinx entrepreneurs tend to be small in size and revenue, minimally involved in digital commerce and highly concentrated in sectors that are vulnerable to economic contractions (e.g., child care, restaurants, construction, personal services).

As federal relief rolled out in 2020, it became clear that these enterprises were less likely to have pre-existing banking relationships and thus less likely to use the Paycheck Protection Program and more likely to face permanent closure as a result of the pandemic.

The devastating impact on Black- and Latinx-owned small businesses has had a domino effect, rippling outwards to Main Streets and neighborhood business districts where such businesses tend to locate and to the surrounding neighborhoods writ-large. The ARP makes substantial investments in individuals and those facing poverty (who tend to live in distressed neighborhoods). However it has left local leaders to decide how best to invest in the places and networks that support those individuals.

To that end, one use of ARP funds for cities, counties and states would be investing in a concerted and systematic manner to stabilize, restart and scale Black- and Latinx-owned businesses and simultaneously bring vibrancy and vitality to long-distressed neighborhoods. If designed and implemented well, these investments can drive an entrepreneurial surge in the near term (helping to compensate for pandemic-related small businesses closures) and create a robust and inclusive neighborhood-supporting ecosystem for the long haul.

Strategic allocation of ARP funds in businesses and neighborhoods will require five distinct but related areas of focus: (1) Focus on the System; (2) Build Capacity; (3) Leverage; (4)Transact; and (5) Innovate. These five focal points represent a framework that can be expanded to other pressing issues as well.

  1. Focus on the System: Take an ecosystem approach

As we elaborate in our recently released Inclusive Recovery playbooks, cities, counties and states must take an ecosystem approach to small business growth and business district regeneration. They must move from a history of siloed transactions to a cohesive system of transformation. The tech industry has benefited tremendously from strong ecosystems of universities, corporations, investors and entrepreneurial support organizations that advise, mentor and capitalize (majority white) innovative technology firms.

By contrast, the ecosystem for growing Black- and Latinx-owned small businesses is thin, under-capitalized, and dependent on government and nonprofit support. Our argument is quite simply that the ecosystem approach that characterizes the tech industry should be expanded upon to include a more representative array of participants, industries and neighborhoods.

The overarching objective of small business-oriented relief and recovery investments must be to create strong ecosystems that give small businesses and entrepreneurs (irrespective of sector) ready access to information, customers, services, capital and locations. To support and bring back the small, Black-owned and Latinx-owned businesses that have been devastated by the pandemic (a clear intended use of the American Rescue Plan money to cities) ecosystems should:

Ecosystems, in short, matter. As PPP showed, financial products, no matter how well designed or delivered, will not be sufficient to bring back what has been lost.

  1. Build capacity: Create intermediaries that can get stuff done

Cities, counties and states should create intermediaries with the capacity, capital and community standing to drive the growth of Black- and Latino-owned small business growth. In concrete terms, that means multi-year operations support for critically needed intermediary organizations. The four-year duration of the flexible funding to cities and counties enables this multi-year approach. We offer several examples:

As capacity gets built, the geography of the effort must be an intentional design feature. In many places, capacity building must be a regional exercise that deliberately focuses on pockets of distress, not an effort bounded artificially by municipal boundaries. It will be important for recipients of the funds to know that they can spend money to help people and businesses beyond the borders of their current geographies as it makes sense.

“While the federal investment is historic, cities, neighborhoods, blocks and households will be where the rubber hits the road in terms of the ability of this investment to deliver for the most distressed communities.”

  1. Leverage: Ensure that public resources catalyze private and civic investment

Supporting intermediaries can use their new found capacity to leverage substantial public and private resources.

In all these cases, one dollar of funding for capacity-building to support professional staff and technology driven operations and accountability on the front end can leverage anywhere from $50 to $100 and more in public, private and civic financing—producing returns that are much larger than the initial investment.

  1. Transact: Focus on capital investments on overlooked priorities

Cities, counties and states can use federal ARP funds to make direct capital investments in areas that have been inadequately covered by federal relief to date. For example, this funding may provide an opportunity for cities to address some of their most chronic problem properties coming out of the pandemic. Neighborhood business districts in many cities and counties across the country suffer from decades of disinvestment. The impact of Covid on these communities has been significant, often amplifying the stresses they were already underway and increasing commercial and residential vacancies.

Public or quasi-public acquisition and redevelopment of residential and commercial buildings could contribute positively to the neighborhoods in a multitude of ways. These span from addressing the current problems (preventing a downward spiral in property values) to building a more inclusive post-pandemic economy (creating attractive locations at reasonable costs for Black- and Latinx-owned businesses and adding substantially to affordable housing stock to expand “the 15 minute city” to predominantly Black and Latinx neighborhoods).

  1. Innovate: Build new financing and business models for equitable recovery

Cities, counties and states can test new business and financing models to ensure that entrepreneurs restart and grow their companies with capital and supports that are fit to purpose.

Other innovative ideas abound. The Democracy Collaborative and CDFA have recommended the establishment of Local Economy Preservation Funds. The Milken Institute has proposed a Federal Predevelopment Fund for technical assistance grants and loans focused on critical community infrastructure. And ideas around Neighborhood Trusts and Community Equity Trusts — to enable business owners as well asneighborhoods to gain ownership of commercial real estate — are gaining traction.

Conclusion

The bottom line is that while the federal investment is historic, cities, neighborhoods, blocks and households will be where the rubber hits the road in terms of the ability of this investment to deliver for the most distressed communities. This will require hard organizing work and dedicated focus (we’ve previously outlined the organizing concept of stimulus command centers as a path forward).

We are currently in a topsy-turvy world where the capital in the system is outstripping the capacity to spend it in strategic, quick and effective ways. With more federal investment on the way distributed across an even wider array of intermediaries in the form of a a likely infrastructure package, our argument, simply put, is that investments in building capacity and modeling cross-sectoral behavior now can help city hall distribute funds in ways that prioritize the people, places and projects that have maximum impact for an equitable local recovery.

Bruce Katz is the Founding Director of the Nowak Metro Finance Lab at Drexel University. Colin Higgins is a Senior Research Fellow at the Nowak Metro Finance Lab.

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